Digital marketing strategy

Digital marketing strategy

Digital marketing strategy

Also known as a killer plan for making one's way through digital channels.

(Digital) marketing is not a sprint to run without thinking, but a meaningful strategic marathon with no immediate end. It's like a proverb: you measure twice, cut once, right?

What does it contain?

  1. We define your company's market position.
    • who are your customers
    • who are your competitors
    • What's your market position today?
    • digital channels' audit
  2. We set goals for the digital channels
  3. A strategy for achieving goals
    • defining customer groups, ideal customer
    • channels and their relevance to customer groups
    • sales channels for digital channels
    • action plan

Our Process

What happens next?

1. Introductory call

We don't deal with clients, but with partners, therefore before we begin working together, we must first go on a blind date (read: video call) via Zoom or Meet.

During the call, we definitely need answers to these questions:

  1. Who are you and what kind of service/product do you offer?
  2. How do you stand out?
  3. What marketing methods have you used so far?
  4. What are your expectations for a new business partner?
  5. What is your vision for the next 5 years?

2. Data collection

If the blind date (read: video call) is successful and we give each other a chance, we will start collecting data. First, we perform a comprehensive digital audit to identify existing and emerging channels, followed by a market assessment.

When the initial research and analysis are completed, we conduct interviews with members of the management team and, if possible, with some clients.

3. Creating a strategy

It's now time for the most important part - coming up with a strategy. Once the data is acquired and goals are defined based on the data, we begin developing a killer plan to get results.

Based on the data and goals, we choose channels, formulate messages, create visuals, create a sales funnel, and develop an action plan for the coming year.

4. Presentation, validation and taking the next steps

Strategy alone is just a tool, a landmark for the real action. And we are not only theoreticians, but hands-on practitioners, so once the strategy is approved, we will start implementing the action plan.

We are always ready for new challenges

Digital marketing, branding or website

Why choose us as your partner?

We will do everything to achieve the goals

We know what we are doing

We are specialists in their fields and even more enthusiasts.

Strategic is our motto

We just can't do without understanding exactly what, to whom, why we do it.

Your goal is our goal

We want to build long-term partnerships, which means that if you do well, we will do well.

We have a serious passion for creating innovative solutions

As enthusiasts, we always want to test innovative solutions that would multiply the results.

Completed projects

Your project could be next

Our services