Projects

Improving the effectiveness of Facebook ads

Strategic and consistent work led to a 50% increase in turnover

Statistics

Estonian market

40%+

ROAS

48%+

Revenue

600%

Organic reach

Finland market

40%+

ROAS

20%+

Revenue

400%

Organic reach

Estonia's largest furniture online store

ON24 is the largest home furnishing department store in Estonia, which has been operating in Estonia for more than 20 years. They approached us with the aim of finding a new partner to manage Facebook ads in both Estonia and Finland to make the channel more profitable.

Problem / desire

1. Reach the optimal ROAS and further increase sales volumes
2. Increasing brand awareness and loyalty through consistent content

Our approach

1. We started with a thorough analysis of your advertising account to assess what worked and what didn't, and the overall quality of your account.
2. After a thorough analysis and meeting with the ON24 team, we got enough data to put together a strategy with precise goals, a sales funnel, and a plan for getting there
3. We restructured both Estonian and Finnish advertising accounts, created new designs and set up precise campaigns for different groups in the sales funnel
4. Consistent analysis of account results and setting and testing new hypotheses to continuously improve results.

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Our services

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